PhilipJun 24, 20216 minWhy Goals Matter in Value MeasurementYesterday, Softbank here in Japan announced its new goal of achieving a level of 20% female managers by 2035, which is a relatively large...
PhilipJun 18, 20218 minSustainability Reporting is Broken, and how we can fix itWhen a company says that it is "creating value" what exactly does that mean? When the Business Roundtable and the World Economic Forum...
PhilipJun 16, 20217 minIntroducing A Value Measurement Framework of FrameworksAs someone who is actively talking about, teaching and writing about value creation, and most importantly, someone who has published a...
PhilipMar 22, 20211 minSustainable Fashion - the futureThere's a huge amount of effort being placed into the integration of sustainability into the global fashion industry. Here's one of the...
PhilipMay 26, 20201 minWelcome to the Building Value through Marketing blog!It's taken nearly 20 years to get here, but I am excited to announce the launch of this Blog! There's still a lot of work to be done to...